Hi. I’m Ivan – a marketing and PR professional currently based in Sofia, Bulgaria. I graduated political science at the University of Freiburg in Germany, where I lived and worked for over 10 years.
Professionally, I am CEO at Propaganda Group – an open-minded and full thinking entrepreneurship ecosystem operating in three main business pillars – strategic full-service communication consultancy, media outlets and startup ventures. I am also Management Board Member at BDVO (Bulgarian Public Relations Association).
In the past, I worked as Communications Officer at the Centre for European Policy (CEP), then I took the challenge to be part of diverse projects across Germany, Switzerland, France and UK in the fields of PR and marketing communications. In 2014 my professional journey brought me back to Bulgaria and up to the end of October 2020 I was Managing director of one of the leading PR agencies – All Channels PR. Together with my team I had the opportunity to give birth of exciting integrated campaigns for amazing brands such as A1, LG, Huawei, Philips, Dell, AVON, Heineken brands, Jameson, Coca-Cola, Decathlon, Mastercard, Western Union, BAT, BATI – Bulgarian Association of Tabaco Industry, Fleishman Hillard, Discovery Networks and Eurosport, NatGeo-FOX, Durex, Sanofi, Nestle and many more. For period of 6 years the agency was announced 5 times the best PR Agency in Bulgaria. Additionally, during this period my team and I won more than 60 local and international recognitions, including several SABRE awards.
Moreover, in the period 2019 – 2021 I was acting as Public Affairs and Public Relations adviser to the Management board of BESCO (Bulgarian Startup Association), between 2017 – 2021 as project coordinator for Bulgaria at the Innovation in Politics Institute in Vienna, Austria as well as I was contributor to the European political network Cosmopublic in Berlin, Germany.
My policy analyses are recommended readings for the Master courses in New Bulgarian University and since 2017 I am popping-up as guest lecturer in the fields of Public Relations and Communications Management at University of Sofia, but also as speaker at different professional forums and events.